Broker Partner Program · Now opening Virginia

Meet clients who already know what they need.

Peekaboo shoppers tell us their ZIP, the care they expect, and the plans they're weighing — before they ever reach you. We route those qualified applicants to a vetted broker in their territory. That broker could be you.

No cost to joinExclusive by territoryApply in ~5 minutes
New warm leadJust now

Diane M.

Blacksburg, VA · 24060

Looking for
Medicare Advantage
Priority care
Physical therapy · 12 / yr
Shortlisted
3 plans on Peekaboo

Intent score

High
4,200+
Virginia shoppers on the early-access list
3
Plans shortlisted per shopper, on average
1 broker
Per ZIP territory — exclusive, not shared
$0
To join the partner network

Stop buying cold leads. Start receiving warm ones.

Until Peekaboo completes CMS direct enrollment, every shopper who's ready to enroll needs a licensed broker to close. Rather than auction those people off, we hand them to one vetted partner per territory — with their ZIP, the care they prioritize, and the plans they've already shortlisted attached.

You spend less time qualifying and more time enrolling. And when we migrate to direct enrollment, founding partners come with us — keeping their head start.

What partners get

The pipeline, without the prospecting.

Pre-qualified by design

Every handoff includes ZIP, intended care, visit frequency, and a shortlist. No cold dials, no tire-kickers — just people ready to enroll.

Exclusive territory

We assign one broker per ZIP cluster. The leads in your territory are yours alone — never resold to three competitors.

First-mover migration

When Peekaboo reaches clearinghouse and direct CMS enrollment, founding partners are migrated first and keep priority routing.

Pay only on close

No subscription, no per-lead fee to join. Our model aligns with yours — we succeed when your enrollments do.

How it works

From application to first enrollment.

  1. Apply

    Submit your license details, NPN, and the territories you serve. Takes about five minutes.

  2. Get verified

    We confirm your NPN, state licensure, E&O coverage, and standing — usually within two business days.

  3. Claim your territory

    Lock in the ZIP clusters available in your market. One broker per territory, first come first served.

  4. Receive warm handoffs

    Qualified shoppers arrive with intent attached. Accept, contact, and enroll — we stay out of your way.

Who qualifies

We vet every partner so shoppers trust the handoff.

Peekaboo's name is on the introduction. We keep the bar high so members get a broker worth their time.

  • Active health insurance license

    Licensed and in good standing in at least one of the states we serve.

  • Valid National Producer Number

    We verify your NPN against the NIPR registry during review.

  • AHIP / Medicare certified

    Current AHIP certification if you'll work Medicare Advantage leads.

  • E&O coverage

    Active errors & omissions insurance that meets carrier minimums.

  • Clean compliance record

    No unresolved regulatory actions or carrier terminations for cause.

  • Responsive service

    A commitment to contact handoffs within one business day.

Territories

Where we're matching brokers.

We open territory by territory so each market has the coverage it needs — and no broker competes for the same shopper.

  • VirginiaOpen now
    Accepting partners →
  • North CarolinaQ3 2026
    Join the waitlist
  • TennesseeQ3 2026
    Join the waitlist
  • MarylandQ4 2026
    Join the waitlist
  • West VirginiaQ4 2026
    Join the waitlist
  • More states2027
    Expanding

Apply to partner

Founding partner slots are open in Virginia.

Tell us a bit about your practice. We verify and respond within two business days.

  • ~5 minutes to apply
  • Reviewed within 2 business days
  • No cost, no commitment to join
Broker questions

The details that matter to you.

Nothing to apply or join. There's no subscription and no per-lead fee. We only earn when an enrollment closes, so our incentives match yours.